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Privacy Policy

Last updated: 1 May 2026

1. Who We Are

SugarHut.club ("we", "us", "our") operates a premium adult dating and social platform. We are committed to protecting your personal data and processing it transparently in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

For data protection enquiries, contact us at privacy@sugarhut.club.

2. Data We Collect

Account data: email address, username, date of birth, membership type, city, and profile attributes you choose to provide (sex, body type, arrangements, etc.).

Verification data: government-issued ID documents and facial biometric scan data, used solely for identity and age verification. This data is encrypted and never displayed publicly.

Location data: your city and approximate coordinates (latitude/longitude) derived from the city you enter. We do not track your GPS location in real time.

Media: photos and videos you upload to your public or private gallery.

Messages: content of messages sent between members on the Platform.

Payment data: payment transactions are processed by our third-party payment providers. We store only the outcome (credits purchased, amount in USD) and do not store card details.

Usage data: profile views, likes, activity timestamps, device/browser type, IP address, and general usage patterns for security and analytics purposes.

Preferences: notification settings, language preference, display currency, distance unit.

3. How We Use Your Data

  • To provide and operate the Platform and its features.
  • To verify your identity and age as required by our Terms.
  • To process credit purchases and record transactions.
  • To send email notifications you have opted into (new messages, matches, new members nearby).
  • To moderate content and enforce our Community Guidelines.
  • To respond to support requests.
  • To detect fraud, abuse, and security threats.
  • To comply with legal obligations.

4. Legal Basis for Processing

We process your data under the following legal bases:

  • Contract performance: to provide the service you signed up for.
  • Legitimate interests: for security, fraud prevention, and improving the Platform.
  • Legal obligation: for age verification and regulatory compliance.
  • Consent: for optional email notifications (which you may withdraw at any time in Settings).

5. Data Sharing

We do not sell your personal data to third parties.

We may share data with trusted third-party service providers strictly to operate the Platform, including:

  • Identity verification provider (Didit): for age and ID verification.
  • Payment processors: to handle credit purchases securely.
  • Content moderation services (Sightengine): to check uploaded media for compliance.
  • Email delivery services: to send notification emails.
  • Cloud infrastructure providers: for hosting and data storage.

All third-party processors are bound by data processing agreements and may not use your data for their own purposes.

We may disclose data to law enforcement or regulatory bodies if required by law or to protect the safety of users.

6. Your Profile & Public Information

The following information is visible to other logged-in members: username, profile photos, about section, one-liner, city, physical attributes, arrangement preferences, online status, and public gallery.

Your email address is private and never shown to other members.

Your date of birth is used to calculate and display your age — your full birth date is not displayed.

Verification documents and biometric data are never displayed on your profile.

7. Data Retention

We retain your account data for as long as your account is active.

When you permanently delete your profile, your data (messages, matches, credits, media) is deleted immediately and cannot be recovered.

Verification records may be retained for a limited period as required by applicable law.

Transaction records are retained for up to 7 years for accounting and legal compliance purposes.

8. Your Rights

Under UK GDPR you have the right to:

  • Access a copy of the personal data we hold about you.
  • Rectify inaccurate data (most profile data can be updated directly in-app).
  • Erase your data (delete your account in Settings).
  • Restrict or object to certain processing.
  • Data portability — request an export of your data.
  • Withdraw consent for notification emails at any time in Settings.

To exercise any of these rights, contact us at privacy@sugarhut.club.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

9. Cookies & Tracking

We use essential cookies and local storage to maintain your session, preferences (language, currency, distance unit), and security tokens.

We do not use third-party advertising cookies or tracking pixels.

10. Security

We implement industry-standard security measures including encryption in transit (HTTPS/TLS), encrypted storage of sensitive data, and access controls limiting who can view personal data internally.

Despite these measures, no online platform can guarantee absolute security. You are responsible for keeping your account credentials secure.

11. Children

SugarHut.club is strictly for adults aged 18 and over. We do not knowingly collect data from individuals under 18. If we become aware that a minor has registered, we will immediately delete their account and data.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify users of significant changes via in-app notice or email. Continued use of the Platform after changes constitutes acceptance of the updated Policy.

13. Contact

For any privacy-related questions or data requests: privacy@sugarhut.club.